Procrastinating Entrepreneur

Inspiring Entrepreneurs

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Web Analytics: There’s gold in that data

August 13th, 2008 2 Comments

Let me guess, you have a website, and you have heard (or read) about analyzing your web traffic, but you’re so busy you’ve never really had the time. Don’t worry about it, I can guarantee you that you’re not alone!

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Data mining – are you getting the most value from your data

April 15th, 2008 No Comments

Just got the latest issue of Fast Company, and there’s a great little article about Sheldon Gilbert of Proclivity and how his company has helped Barneys.com get more targetted information about their web visitors and use that information to help drive sales. “…send an email about, say, Lanvin handbags to 100,000 customers. But 90,000 of [...]

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