Did I mention have much I like Howard Mann? After having recently discovered his Business Brickyard book, which is available as a free ebook download – make sure you help support the further release of ebooks like Howard’s and buy a copy if you really enjoyed the book.
Howard’s hit the nail on the head with his recent post entitled “Keynote: The Death of Blogs for Business”.
It didn’t really promote your purpose, it didn’t let people in on your passion, it didn’t make them want to come back and see what else your company had to say…
So many small businesses have taken the Field of Dreams route and figured that if,
“you build it, they will come.”
Unfortunately, surviving on the Internet is just not that easy! It takes lots of work, and an underlying passion which helps to separate your business for the increasing crowds.
Couple Howard’s “living web site” with Seth’s Purple Cow attitude and you have the beginnings of a recipe for success.
Want a “living website” of your own, but not sure where you should start? I can help. Contact me for more information.
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